125 YEARS OF WSB
Social media graphics and event material for the Wisconsin School of Business' 125th Anniversary (University of Wisconsin-Madison.)
Illustration for WSB Alumni Business Casual blog
Graphics for this project highlighted donor impact, student success, and a myriad of the school's accomplishments. Illustrations were the forefront of the visuals, developing a visual identity that feels eye catching and celebratory while sticking within the long-standing brand standards of the university.
125th Anniversary Timeline Reel
An animated video sized for Instagram Reels that explores the history of the Wisconsin School of Business for the anniversary campaign.
This video intends to highlight the school's accomplishments of "firsts" in an upbeat, easy to digest format for those scrolling their feed.
VALENTINES DAY
"125 Things to Love" expanded on our anniversary campaign with testimonials submitted by students and alumni, also featured in the Fall 2025 issue of Update magazine.
Illustrations and GIFs for WSB Alumni Business Casual blog and various social media
INSTAGRAM CAROUSEL
Using student and alumni testimonials and a celebratory, decorative style.
TABLE TENTS
In addition to our 125 Things to Love campaign, we encouraged people to participate in a coloring activity that could be printed out or completed online, spreading our #WSB125 hashtag on social media. I designed these table tents for students and faculty on campus to scan a QR code that would take them to the coloring sheet.
